Nature’s Miracle Unveils Bold XRP-Centric Strategy to Revolutionize Payments, Marketing, and Sales

12 August 2025 | Tuesday | News

At the OTCQB Venture Virtual Investor Conference, CEO James Li announced NMHI’s multi-pronged XRP initiative—from a $20M treasury program to tokenized sales, gaming, and real-world integrations across travel, EVs, and consumer goods.
Picture Courtesy | Public Domain

Picture Courtesy | Public Domain

Tie "James" Li, Chairman and CEO of Nature's Miracle Holding Inc. unveils a comprehensive XRP-Centric strategy encompassing corporate treasury, payment, loyalty reward, deposit, promotion and marketing and tokenized sales order at the OTCQB Venture Virtual Investor Conference. This new strategy goes beyond the traditional buy-and-hold corporate treasury program. NMHI seeks to be a leader in deploying XRP in day-to-day activities including gaming, drinks, travel, food and EV sales.

NMHI's unique XRP vision include the following:

  • XRP Corporate Treasury Program: NMHI announced a $20 million XRP treasury program on July 23rd, 2025;
  • Tokenized Sales: NMHI is working with partners on the potential tokenization of our previously announced non-binding pre-order of 1,000 FX Super One MPVs with Faraday Future Intelligent Electric (Nasdaq: FFAI in a deal estimated up to $100 million;
  • "Digital Mining": NMHI currently is developing "digital mining" of XRP through gaming, travel and social media;
  • Promotion and marketing program: NMHI is putting together plans towards utilizing XRP for product promotion and marketing; An example is a current prospect in the sports drink industry that is interested in utilizing XRP in the marketing process.

"We see not only the long-term investment value of XRP but also the tremendous potential to utilize XRP in the real-world application. XRP was created to facilitate payment other functions and we are striving to put XRP to use in real life." said James Li, CEO of Nature's Miracle. "We are very excited to build collaborations with consumer-oriented companies with XRP as the enabler and catalyst for their marketing, sales and payment efforts."

Survey Box

Vote for the most influential trend in 2025:

What's Driving the Future of FinTech?v

× Please select an option to participate in the poll.
Processing...
× You have successfully cast your vote.
 {{ optionDetail.option }}  {{ optionDetail.percentage }}%
 {{ optionDetail.percentage }}% Complete
More polls
Stay Connected

Sign up to our free newsletter and get the latest news sent direct to your inbox

Fintech Business Asia, a business of FinTech Business Review
© 2025 FinTech Business Review. All Rights Reserved.

Show

Forgot your password?

Show

Show

Lost your password? Please enter your email address. You will receive a link to create a new password.

Back to log-in

Close