1inch, the leading DeFI ecosystem, has rebranded, unveiling its new visual and messaging identity at Token2049 in Singapore, as well as a new address: 1inch.com. The change reflects the project's growth as it cements its role as a core DeFi infrastructure provider, focused on integrating the sector and connecting it with traditional financial institutions and systems.

1inch's expansion of its SaaS based model means its innovative non-custodial technology is now widely integrated across the industry, with major players like Binance, Coinbase, Ledger, MetaMask, Trust Wallet, and others relying on 1inch tech to power their swaps.

That's reflected in the message the new brand is launched with We move forward as 1".

1inch's design, messaging and product strategy now reflect the platform's true scale and responsibility: serving both end users and B2B partners with the same focus on performance, trust and innovation.