Alchemy Pay, the world-leading fiat-crypto payment gateway, has entered into a strategic partnership with MTT Sports, a Web3 gaming platform backed by Boyaa Interactive International Ltd. , a Hong Kong-listed gaming company actively transitioning into the Web3 space. This partnership marks a step forward in Alchemy Pay's broader strategy to position itself as a key crypto infrastructure player in Hong Kong and across Asia.

Through this partnership, Alchemy Pay's powerful fiat on-ramp solution is now integrated into the MTT Sports platform, enabling seamless purchases of the platform's native token, $MTT. Players on MTT Sports can now instantly fund their gaming wallets, make in-game purchases, and access tournaments from 173 countries.

In 2024, Boyaa Interactive made headlines by investing 100 BTC into MTT ESports, the developer behind MTT Sports and the Cosmos-based MTT Network. The company has since deepened its commitment with an additional $4.18M in USDT to acquire 10% of the total issued $MTT tokens. Combined, Boyaa now holds a 25% equity stake in MTT ESports, with total investments nearing $10 million.

Notably, Boyaa Interactive also holds Bitcoin on its balance sheet, aligning with the growing trend of traditional, listed enterprises embracing crypto assets to strengthen innovation, investor appeal, and long-term positioning in the digital economy.

MTT Sports is a Web3 Texas Hold'em tournament platform offering free-entry gameplay and cryptocurrency prize pools, with 100 BTC in total prizes funded by Boyaa's initial investment. The platform is built for mass adoption and is already gaining traction among gamers and crypto enthusiasts. The integration of Alchemy Pay's fiat-crypto on-ramp unlocks even greater accessibility via fiat payment methods such as Visa, Mastercard, Apple Pay, Google Pay, mobile wallets, and local bank transfers, empowering users to engage with the ecosystem more easily than ever.

While technically significant, this integration is part of a much larger vision to enable traditional companies like Boyaa to enter and scale in Web3 through compliant and user-friendly infrastructure. This collaboration aligns with Alchemy Pay's ongoing commitment to building strategic infrastructure in regions driving regulatory clarity and Web3 innovation. As Hong Kong continues to develop its role as a hub for digital assets, Alchemy Pay is positioned at the forefront, supporting platforms and enterprises with the tools they need to succeed.