Coda, a global leader in digital content monetization and distribution, has partnered with Itemmania, South Korea's largest digital commerce platform for gaming, which is operated by IMI, to bring a new, more accessible way for Korean players to buy in-game content. Itemmania's newly launched 'Game Top-Up Service' is now powered by Coda, giving players better value, wider payment choice, and instant access to credits and top-ups for leading international game titles. 

This partnership is a significant step in Coda's global expansion, anchored by a trusted market leader with deep roots in South Korea's gaming ecosystem. It deepens Coda's presence in one of the world's most influential gaming markets, reinforcing our commitment to being a driving force for growth across Asia's fastest-growing digital economies.

Through this partnership, Coda will supply a wide range of international titles for sale on Itemmania's 'Game Top-Up Service'. Korean players will be able to purchase top-ups with the payment methods they use every day, supported by Coda's global infrastructure and Itemmania's trusted local platform. For publishers, it provides a clear and dependable route into a market defined by high engagement, strong spending power, and global cultural impact.