Growfin, the AI-native accounts receivable (AR) automation leader, announced a strategic partnership with Zuora®, a leading monetization platform for modern business. The collaboration will help enterprise companies tap into the power of AI to transform their quote-to-cash operations to support modern monetization strategies.

In today's economic climate, free cash flow increasingly fuels operational resilience, predictable growth, sustainable profitability, and valuations. But siloed data, manual processes, and collaboration bottlenecks often mean enterprises struggle to collect receivables fast and efficiently. As companies continue to launch innovative business models, these challenges are compounded by sophisticated, unique customer behavior, from varied payment terms and methods to custom billing cycles, specific accounts payable (AP) processes, and more. Enterprises are left to wonder what to prioritize: customer relationships or cash flow.

The partnership will help companies to deliver flexible monetization strategies across a wide range of markets, geographies, industries, and business sizes. Agentic AI enables enterprise finance teams to unify, learn from, and adapt to behavioral collection signals that are unique to each customer - rapidly and at scale. By going above and beyond manual workflows and basic automation, accounts receivable can now be more intuitive, adaptive, and proactive. The partnership enhances the end-to-end order-to-cash process, strengthening the relationships that lie at the heart of the customer experience, and ultimately, business growth.

"Partnering with Growfin represents a shared vision where AI turns cash recovery into an intelligent, strategic, and customer-centric growth catalyst," said Daniel Enekes, Vice President, Strategic Partnerships and M&A at Zuora. "Enterprises need to adapt quickly, simplify complex collections processes, and unlock cash flow with confidence. Together with Growfin, we're reimagining the overall revenue experience to accelerate cash flow." 

"Our partnership with Zuora reinforces our strong commitment to bringing the power of Agentic AI to transform cash flow predictability," said Aravind Gopalan, Co-founder and CEO at Growfin. "We understand the complexities and challenges this presents. And, we understand the flexibility that end-customers demand. Enterprises need to respond to changing market dynamics, embrace agility, and build sustainable customer relationships. With Zuora, we look forward to forging a bold, new AI-powered era in end-to-end monetization and revenue management."